Zuocheng Xu

Beijing, China

• Contributed to automotive product design development across concept and refinement stages.
• Supported interior / exterior design proposals with CAD modeling and visualization.
• Collaborated with cross-functional teams to align design intent with engineering feasibility.
• Participated in iterative design reviews and concept evaluations.

Pasadena, California

• Selected as one of fourteen students to collaborate with New Balance on a performance footwear concept for the 2028 LA Olympics.
• Developed design concepts addressing performance, sustainability, and athlete-specific needs.
• Built functional prototypes exploring material innovation and biomechanical performance.
• Presented design rationale and prototypes to faculty and industry partners.

Pasadena, California

• Supported instruction in advanced product design workflows including 3D modeling, rendering, and prototyping.
• Assisted students with SolidWorks modeling, KeyShot rendering, and 3D printing preparation.
• Helped prepare course presentations, critiques, and fabrication demonstrations.
• Provided one-on-one technical and design feedback to improve project outcomes.

Shanghai, China

• Contributed to automotive product design development across concept and refinement stages.
• Supported interior / exterior design proposals with CAD modeling and visualization.
• Collaborated with cross-functional teams to align design intent with engineering feasibility.
• Participated in iterative design reviews and concept evaluations.

Shanghai, China

• Conducted competitive analysis and positioning research to inform design strategy for automotive interior and exterior projects.
• Produced visual communication assets including concept presentations, renderings, and design documentation.
• Coordinated with clients to clarify design requirements and resolve complex feedback cycles.
• Collaborated closely with senior product designers and sales teams in a cross-functional environment.